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home > news Porn Actor Named "Lexus" Gets Toyota's Attention -- and Threats of Legal Action (Edmunds.com)

Porn Actor Named "Lexus" Gets Toyota's Attention -- and Threats of Legal Action (Edmunds.com)



WASHINGTON, D.C. — Trademark rights are important to companies, and they don't take their brand names lightly. This is perhaps never truer than when a luxury brand like Lexus gets associated with something way more downmarket.

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